Pella Corporation
This role will partner with internal stakeholders to manage and deliver cutting edge digital experiences. As a Digital SEO Specialist, this position will be responsible for analyzing, reviewing and optimizing websites so they are picked up by search engines, as well as strategizing to test methods in order to gain the most organic and paid traffic. This position will require in-depth understanding of SEO strategies, knowledge of multiple analytic and tracking tools, and experience in creating reports to share with team members and senior leadership in order to create original SEO content. To be successful in this role the potential candidate should understand current Search Engine Optimization best practices and be able to identify trends in order to achieve maximum ROI.
ESSENTIAL DUTIES AND RESPONSIBILITIES Other duties may be assigned.
- Provide team with overall SEO best practices
- Reviewing and analyzing sites for areas that can be improved and optimized
- Prepare detailed strategy reports
- Identifying powerful keywords to drive the most valuable traffic
- Writing effective SEO content for blogs, websites and social media platforms *Supported by content creation team
- Keeping up with SEO strategies and staying within SEO guidelines
- Define, set up, schedule and assign any new or changed projects and tasks in JIRA.
- Identify risks to leadership that may impact successful project delivery.
- Responsible for creating briefs, requirements documentation, and supporting documentation.
- Continuously improve processes and adopt a fail forward mentality.
SKILLS AND EXPERIENCE
- Bachelor’s degree (B.A./B.S.) from four-year college or university.
- 3+ years of experience in Search Engine Optimization in a design/consulting/digital agency is strongly preferred.
- 3+ years of experience working in the Web, Digital, Content, E-Commerce, or IT space.
- Web savvy and knowledge of the Software Development Lifecycle process including strategy, requirements gathering, UX/Design, Content development, Web development, and QA.
- Ability to demonstrate competency with Agile project management methodologies.
- Knowledge of online marketing strategies and website development processes.
- Provide strong organizational, project management, problem solving and time management skills.
- Experience working with agencies
- Excellent communication skills to build rapport with colleagues and internal clients.
- Experience with fixed-cost, fixed-time projects and exposure working in a consultation environment.
- Experience collaborating, presenting and reporting to/with executives.
How to Apply for this SEO Job
Posted In
In-house SEO jobs, Mid Level SEO Jobs, Salary Listed, SEO Specialist Jobs, SEO Strategist Jobs