American House/REDICO
American House is seeking a qualified search engine optimization (SEO) specialist with conversion rate optimization (CRO) experience. The ideal candidate can work independently to achieve goals and has a passion for driving organic traffic and leads. With a focus on SEO/CRO, this person will report to the Director of Digital Marketing and be responsible for making enterprise websites revenue generating machines.
Digital Optimization Specialist Job Responsibilities:
- Develops SEO strategy by studying trends and updates within local, national, and technical SEO disciplines.
- Tests and optimizes elements of the website to increase the flow of qualified leads into the CRM and marketing automation systems.
- Coordinates with team to get the content and assets necessary to compete for valuable search terms and improve conversion rates among qualified leads.
- Analyze website user data and CRM data to make informed decisions about SEO/CRO strategy and tactics.
- Report to team and leadership about the successes and learnings from ongoing efforts
- Perform on-site and off-site audits for enterprise websites and prioritize and execute work from findings.
Eligible to remote workers with a flexible work schedule. The company offers healthcare, vacation and retirement benefits as well as great career opportunities.
Digital Marketing Manager Qualifications/Skills:
- Ability to creatively problem solve.
- Accountability and strong work ethic
- Works well in dynamic, diverse, and fast-paced team environment
- Ability to manage day-to-day processes alongside larger optimization projects.
- Self-motivated and team-focused
- Proficient in website marketing research and analysis
- Ability to increase lead volume with no budget.
Education, Experience and Requirements
The ideal candidate should have a solid understanding of digital platforms, web analytics tools and technology, and be able to communicate data-driven insights effectively.
- Associate or bachelor’s degree in related field such as marketing or digital media
- A minimum of 3-5 years of experience in a similar role
- A solid understanding of local, national, and technical SEO with a proven track record of successes
- Experience using Google’s web tools: Google Analytics 4, Looker Studio, Google Search Console and Google Tag Manager
- Experience using website testing tools such as Google Optimize, VWO, Optimizely
- Experience using SEO tools such as SEMRush or Ahrefs
- Experience with local SEO and maintaining multi-location listings.
- Working knowledge of HTML and CSS
How to Apply for this SEO Job
Via Email by Filling out this Form
Posted In
In-house SEO jobs, Salary Listed, SEO Specialist Jobs, SEO Strategist Jobs