Array Digital
As the Senior SEO Strategist, you will be responsible for optimizing our legal clients’ portfolios for search engines and driving traffic to their websites. You will work closely with our chief strategist, content team and development team to build and implement impactful SEO strategies and tactics that align with clients’ business objectives, increase brand visibility, and improve user experience. Your responsibilities will include developing and executing search campaigns, providing search thought leadership for website development projects, and staying up-to-date with the latest trends and best practices in SEO to ensure our company stays ahead of the competition.
Responsibilities:
- Constantly identifying long-term goals for all clients and creating plans to effectively achieve these goals.
- Developing thorough SEO strategies that focus on the client’s objectives and opportunities.
- Proactively providing strategic counsel and recommendations to client stakeholders.
- Presenting results, discoveries, and optimizations to clients in a clear and easy-to-understand manner. This includes explaining changes in performance and optimization plans based on results or client requests. Strong public speaking skills and friendliness are a must.
- Accurately creating, implementing, and managing client performance, demonstrating knowledge of the primary KPIs related to SEO and the impact of SEO on bottom-line KPIs.
- Continually assessing the effectiveness of performance by conducting keyword research, website performance analyses, content gap analyses, competitor analyses, and comprehensive content and technical SEO audits.
- Making decisions for campaign optimizations based on data interpretation, and communicating any changes required in services being provided on behalf of client performance.
- Updating clients and the strategy as needed based on external impacts (i.e., Google Core algorithm updates, change in client goals, etc.).
- Developing and implementing link-building strategies.
- Working with the web development team to ensure technical SEO best practices are properly implemented on all client websites.
- Recommending changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
- Perform and frequent website crawls and assessments projects to identify areas of improvement within information architectures
Requirements and skills
- 3-5 years of hands-on experience in Organic SEO.
- Minimum of 2 years of experience working in WordPress and basic understanding of WordPress SEO.
- Experience using SEO tools such as Ahrefs, SEMrush, SE Rankings, etc.
- Minimum of 1 year of experience working with Screaming Frog.
- Strong understanding of technical SEO aspects like site architecture, URL structure, crawling, indexing, canonicalization, and page speed optimization.
- On-page SEO knowledge: Skilled in optimizing meta tags, header tags, content, internal linking, keyword research, and content optimization.
- Experience in building and managing link-building campaigns.
- Local SEO: Experience in optimizing websites for local.
- Experience using Google Analytics and Search Console to track website performance, identify trends, and make data-driven decisions.
- An understanding of content marketing and its role in SEO.
- Experience in optimizing websites for mobile devices and understanding mobile-first indexing.
- Industry certifications: Certifications like Google Analytics Individual Qualification (GAIQ), etc.
- Proven track record of delivering results in terms of increased rankings, traffic, and conversions.
- Experience adapting to algorithm updates and changes in industry best practices.
- Communicate ideas effectively to clients and team members and be able to work collaboratively with other departments like content, web development, and social media.
Our Ideal Candidate:
- Is a quick learner and critical thinker
- Can operate well under pressure
- Is organized
- Can read between the lines when it comes to data analysis
- Is personable and can thrive in a client facing role
- Confident in their creative abilities especially when it comes to strategy.
- Works well in a team/collaborative environment
- Has a passion for SEO that leads them to actively learn their craft on and off the court.
Why is Array Digital Different from other SEO companies?
At Array Digital, we take pride in our commitment to providing genuine, results-driven SEO solutions for our clients. We devote the necessary time and effort to thoroughly analyze, plan, and execute tailored strategies that align with each client’s unique needs and goals.
At Array Digital, we prioritize the well-being and success of our Senior SEO strategists by ensuring they have a manageable workload that allows them to focus on delivering high-quality, genuine SEO services. We value our team members as professionals and treat them with the respect and kindness they deserve. As a result, our team enjoys a stable work environment with minimal turnover, where they feel motivated and supported.
Our chief strategist, who has experienced the challenges of being an Senior SEO strategist with an overwhelming client load and unrealistic expectations from previous employers, has crafted a unique environment at Array Digital. This thoughtful approach empowers our strategists to excel in their roles, while fostering a positive and collaborative atmosphere that contributes to the overall success of our clients and the company as a whole.
Our Culture
Array Digital is focused on creating a positive culture throughout our team. We promote a positive environment where employees feel valued, supported, and respected. It is a workplace where our communication is open and transparent (one of our core values), and teamwork and collaboration are encouraged. With our focus on communication and a drama-free work culture creates a sense of camaraderie, and trust among our team. Here at Array Digital we value our employees, and want to see them thrive. We believe this wholeheartedly which is why we have a multitude of resources that our employees can use. It is our belief that education is a lifelong process; therefore we encourage our team to not only refresh but to acquire new skills. We have access to advanced training programs, as well as a personal development program which can include access to workshops, seminars, books, classes (online or in-person), and even membership to relevant professional organizations.
Phone
(757) 333-3021
How to Apply for this SEO Job
Via Email by Filling out this Form
Posted In
Senior Level SEO Jobs, Salary Listed, Link Building & PR Jobs, SEO Content Jobs, SEO Strategist Jobs, Technical SEO Jobs, SEO Agency Jobs