The Answer To This Interview Question:
I start by researching what users are looking for when they search certain terms, ensuring the content addresses their needs. Then, I naturally incorporate keywords in headings, body text, and image alt text, avoiding keyword stuffing and keeping the flow natural.
What The Interviewer Really Wants To Hear:
The interviewer wants to assess how well you balance search intent with keyword integration for SEO success.
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Tips To Answer This Interview Question Successfully
Explain how user needs shape your optimization.
Content should align with the user’s intent, whether informational, transactional, or navigational, while naturally using keywords to enhance relevance and improve search engine ranking.
Discuss tools for analyzing search intent.
Tools like Google Search Console or Ahrefs can help identify the types of queries driving traffic, helping you tailor content to match search intent better.
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