The Answer To This Interview Question:
Best practices for URL structures in enterprise-sized websites include using clean, readable URLs with relevant keywords, keeping them as short as possible, and avoiding unnecessary parameters. Ensure URLs are consistent across the site and organized in a logical hierarchy that reflects the site structure. Additionally, use lowercase letters and hyphens to separate words, and avoid excessive nesting to maintain simplicity.
What The Interviewer Really Wants To Hear:
Interviewers expect you to understand how scalable, user-friendly URL structures contribute to better crawling, indexing, and user experience in large-scale websites.
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Tips To Answer This Interview Question Successfully
Use Logical Hierarchies
“For a retail client, I created a URL structure that organized categories and subcategories logically, improving both user navigation and crawl efficiency.”
Avoid Unnecessary Parameters
“I optimized URLs by removing unnecessary tracking parameters and implemented canonical tags to consolidate versions, which improved rankings for primary pages.”
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